Kabuyutan: Jurnal Kajian Iilmu Sosial dan Humaniora Berbasis Kearifan Lokal
Vol 4 No 1 (2025): Kabuyutan, Maret 2025

REPRESENTASI PARIWISATA BALI MELALUI KOMODIFIKASI TARI KECAK DI PURA LUHUR ULUWATU : REPRESENTATION OF BALI TOURISM THROUGH COMMODIFICATION OF KECAK DANCE AT PURA LUHUR ULUWATU

Purnama Dewi, Anggraeni (Unknown)
Fazri, Syarah Nurul (Unknown)



Article Info

Publish Date
21 Apr 2025

Abstract

The development of tourism has a considerable influence on the performing arts in Bali, and the Kecak Dance at Uluwatu Temple is no exception. The title of this article is “Representation of Bali Torism Through Commodification of Kecak Dance at Pura Luhur Uluwatu”. This article reveals how the relationship between the traditional performing arts of a religious nature that was originally only offered for religious rituals, but now becoming commercially valuable tourism industry, that can be displayed freely to the tourists. This is based on the fact that the Bali island often becomes the main purpose of the tourists, both local and foreign tourist, so that Balinese artists are highly demanded to have creativity to package the traditional art into commercially valuable tourism art. The method used in this research is a qualitative method with descriptive presentation. The researcher get data based on study literature and observation. The results show that there has been a change in the function of the Kecak Dance at Pura Luhur Uluwatu, which was originally religious and sacred, has now changed the function to commercial value after going through commodification to support the tourism industry.

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Journal Info

Abbrev

kabuyutan

Publisher

Subject

Religion Arts Humanities Languange, Linguistic, Communication & Media Library & Information Science

Description

KABUYUTAN Jurnal Kajian Iilmu Sosial dan Humaniora Berbasis Kearifan Lokal, yang menjembatani pemikiran-pemikiran kritis menyangkut kearifan lokal tinggalan budaya masa lampau, termasuk di dalamnya kemanusiaan, yang mengedepankan manusia sebagai insan bermartabat dan berbudaya. Filologi secara ...