Journal of Innovation Research and Knowledge
Vol. 5 No. 2: Juli 2025

PENGARUH KEMITRAAN BERKELANJUTAN DALAM BISNIS STRATEJIK UMKM KONVEKSI SERAGAM FASHA DI KOTA INDUSTRI CIKARANG

Ida Agustina (Unknown)



Article Info

Publish Date
01 Jul 2025

Abstract

The strategic business development of Fasha SME uniform convection in the Cikarang industrial area depends significantly on sustainable partnerships between SMEs, corporations, and the supply chain network. This research aims to analyze how collaborative relationships enhance business efficiency, market competitiveness, and long-term sustainability. Using a qualitative and quantitative approach, data was collected through interviews, observations, and financial performance analysis of SMEs engaging in sustainable practices. The findings indicate that SMEs with strong partnerships in supply chains benefit from greater access to high-quality materials, advanced technology, and cost efficiency, leading to increased production capacity and market reach. Additionally, strategic alliances improve financial resilience and business adaptability amidst economic fluctuations. The implications of this study suggest that structured business networks, government incentives, and sustainability policies play a crucial role in fostering SME growth in the industrial sector. Strengthening cooperation between SMEs and large enterprises will accelerate the transition to eco-conscious manufacturing, ensuring the long-term success of small businesses in Cikarang’s industrial ecosystem

Copyrights © 2025






Journal Info

Abbrev

JIRK

Publisher

Subject

Humanities Economics, Econometrics & Finance Education Health Professions Law, Crime, Criminology & Criminal Justice Social Sciences

Description

Journal of Innovation Research and Knowledge, published by Bajang Institute. Published in two formats, print and online, print version of ISSN: 2798-3471 and the online version of ISSN: 798-3641, both of which are published every month. The scope of the journal studies broadly includes: Culture (a ...