Indonesian Journal of Social Sciences, Policy and Politics (IJSSPP)
Vol. 3 No. 2 (2025): June 2025, Indonesian Journal of Social Sciences, Policy and Politics (IJSSPP)

ANALYSIS OF THE INFLUENCE OF THE ENVIRONMENT AND SATISFACTION ON PRODUCT TRUST FOR GREEN PRODUCTS (CONSUMERS OF THE BODY SHOP COSMETICS IN THE PEKANBARU AREA)

Juliana, Isma (Unknown)
Ayunita, Tetti (Unknown)
Br. Siregar, Sinta Deviana (Unknown)

Article Info

Publish Date
30 Jun 2025

Abstract

This research aims to analyze the influence of the environment and satisfaction on product trust, especially for green products. This work uses quantitative methods to find model correlations using statistics. The results of this research show that: (1) The influence of environmental friendliness has a positive and significant effect on green satisfaction; (2) environmental friendliness has a positive and significant effect on green trust. (3) green satisfaction has a positive and significant effect on green trust..

Copyrights © 2025




Citation Download
RIS
EndNote, Reference Manager, ProCite
BibTex
Latex, Jabref
Original Source
Download Original
Google Scholar
Check in Google Scholar
Journal Info
Indonesian Journal of Social Sciences, Policy and Politics (IJSSPP)
Website

Abbrev

IJSSPP

Publisher

Yayasan Wayan Marwan Pulungan

Subject

Social Sciences

Description

Indonesian Journal of Social Sciences, Policy and Politics (IJSSPP) is the flagship journal, peer-reviewed, open-access journal that targets research and development in the field of social, Policy and political science. ISSN: 2986-3740 This journal is published three times a year: February, June, ...