<![CDATA[There is considerable room for expansion in Indonesia’s Islamic financial sector, including Islamic insurance. However, awareness and participation in Islamic insurance remain low. Using Sinarmas Insurtech as a case study, this research seeks to identify strategies for accelerating InsurTech adoption to increase the number of Islamic insurance clients in Indonesia. The methodology used was qualitative research with a phenomenological approach. Semi-structured interviews, documentation, and a literature review were used to collect data. The findings indicate that Sinarmas Insurtech’s implementation of InsurTech technology has improved Islamic insurance literacy and inclusion in Indonesia. Through innovative app-based services, digital marketing, and end-to-end e-channel processes, the company has successfully provided convenience and comfort to customers. Educational programs, collaborations with Islamic financial institutions, and the provision of affordable insurance products have also played a significant role in expanding the reach of the Islamic insurance market.]]>
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