eProceedings of Management
Vol. 11 No. 4 (2024): Agustus 2024

Analisis Manajemen Acara Pasca-pandemi: Studi Kasus Pesta Rakyat Dewa-19 2023 Bandung

Aryowibowo, Seno Adji (Unknown)
Prasetio, Arie (Unknown)



Article Info

Publish Date
17 Oct 2024

Abstract

One form of event that has the most interest in Indonesia is music concert events. The Covid-19 pandemic has broughtall kinds of activities in the field of events to a halt for connoisseurs, organizers, and stakeholders involved in the fieldof events. As a result of the pandemic, various companies in the field of events have come to a standstill and even wentbankrupt because they could not organize events. However, after the pandemic ended, one of the first concerts heldin Bandung was the Dewa-19 People's Party Concert. This research aims to find out the stages of MCM LiveProduction's event management in organizing the Pesta Rakyat Dewa-19 event. This research refers to the theory ofEvent Management Stages by Joe Goldblatt with 5 stages namely Research, Design, Planning, Coordination andEvaluation. The research method used is Qualitative Method with the approach of Case Study. The case study used isthe Pesta Rakyat dewa-19 Bandung Year 2023 organized by MCM Live Production. The stages of event managementwere obtained at the MCM Live Production Event Organizer in carrying out the 2023 Bandung God-19 People's Partyevent. The stages carried out are in line with what is stated by Goldblatt but with slight differences. Keywords-event management, Covid-19 pandemics, MCM Live Production, Dewa-19.

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Journal Info

Abbrev

management

Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

merupakan media publikasi karya ilmiah lulusan Universitas Telkom yang berisi tentang kajian management. Karya Tulis ilmiah yang diunggah akan melalui prosedur pemeriksaan (reviewer) dan approval pembimbing ...