The Effect of Social Media Use X on the Academic Behavior of FISIP Students of Gunung Jati Swadaya University

Senoputra, Dimas Aditya
Rahayu, Herlinda
Nurfalah, Farida

Journal of Social Science
Vol. 6 No. 3 (2025): Journal of Social Science

In today's digital age, social media X has become an indispensable part of students' lives and has the potential to influence their academic behavior. This study aims to find out whether there is a significant influence between the use of social media X on the academic behavior of FISIP students of Swadaya Gunung Jati University, as well as to examine whether social media X can encourage an increase in academic achievement. This study uses an associative quantitative approach with survey design through questionnaires, as well as stratified sampling techniques in sampling. Data analysis was performed by simple linear regression using SPSS software. The results showed a regression coefficient value of 0.379 (p < 0.001) and an R Square of 0.676. This means that 67.6% of variations in student academic behavior can be explained by the use of social media X. In other words, this study shows a statistically significant influence between the use of social media X and the academic behavior of FISIP students of Universitas Swadaya Gunung Jati.