<![CDATA[Local media in Lampung demonstrated varied disaster journalism implementation during the 2024 flood coverage. Despite possessing strengths in early warning systems and ethical reporting, weaknesses persisted: coverage limited to chronological events without in-depth analysis, inadequate preparedness of educational content, and weak post-disaster rehabilitation reporting. This study examines the implementation of disaster journalism principles in flood coverage by three major Lampung online media outlets: Lampungpost.co, Radarlampung.co.id, and Tribunlampung.co.id during 2024. Using a qualitative descriptive approach with a social responsibility theory framework, data were collected through content analysis of 72 news articles regarding flood (January to May 2024), in-depth interviews with editors-in-chief and coverage managers, and document review of coverage processes. The findings reveal suboptimal disaster journalism implementation across all disaster phases. The pre-disaster phase lacked comprehensive educational content. During disasters, though ethical standards were maintained, focus remained limited to chronological events. The post-disaster phase showed significant weaknesses in rehabilitation coverage and government accountability. The absence of specialized disaster journalism training emerged as a critical limiting factor. The study recommends specialist training programs, collaborative frameworks between media and disaster management agencies, and comprehensive coverage guidelines.]]>
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