Journal of Innovation Research and Knowledge
Vol. 5 No. 5 (2025): Oktober 2025

DAMPAK KOMUNIKASI INTERPERSONAL PADA KEPUASAN PELANGGAN DI CV. TIRTA MAKMUR UNGARAN JAWA TENGAH

Erna Nur Wahidah (Unknown)
C. Susmono Widagdo (Unknown)
Enik Rahayu (Unknown)
Hendrajaya, Hendrajaya (Unknown)



Article Info

Publish Date
01 Oct 2025

Abstract

Investigating the connection between interpersonal communication and customer satisfaction at CV in Tirta Makmur Ungaran, Central Java, is the goal of this study. This study's research methodology is quantitative. The research's data source was primary survey data obtained through the distribution of questionnaires. Customers of CV. Tirta Makmur Ungaran, Central Java are the research subjects. Non-probability sampling was used to obtain data, and 100 respondents were given questionnaires. Validity and reliability tests are used in this study's testing, and the t-test is used for hypothesis testing and basic linear analysis tests in the analytic tools. The study's findings show that interpersonal communication significantly and favorably affects customer satisfaction at CV. Tirta Makmur Ungaran, Central Java.

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Journal Info

Abbrev

JIRK

Publisher

Subject

Humanities Economics, Econometrics & Finance Education Health Professions Law, Crime, Criminology & Criminal Justice Social Sciences

Description

Journal of Innovation Research and Knowledge, published by Bajang Institute. Published in two formats, print and online, print version of ISSN: 2798-3471 and the online version of ISSN: 798-3641, both of which are published every month. The scope of the journal studies broadly includes: Culture (a ...