EKONOMIS : Journal of Economics and Business
Vol 9, No 2 (2025): September

Pengaruh Penggunaan Media Sosial Tiktok, Gaya Hidup dan Literasi Keuangan terhadap Perilaku Konsumtif Mahasiswa

Desitasari, Hanna Sebrina (Unknown)
Sumanto, Agus (Unknown)

Article Info

Publish Date
29 Sep 2025

Abstract

This study aims to analyze the influence of TikTok social media usage, lifestyle, and financial literacy on consumer behavior among students of the Faculty of Economics and Business, State University of Malang using the SEM PLS method. The results of the study indicate that simultaneously and partially, TikTok social media usage, lifestyle, and financial literacy have a positive and significant influence on consumer behavior among students of the Faculty of Economics and Business, State University of Malang.

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Journal Info
EKONOMIS : Journal of Economics and Business
Website

Abbrev

ojsekonomis

Publisher

Universitas Batanghari Jambi

Subject

Economics, Econometrics & Finance

Description

Ekonomis: Journal of Economics and Business diterbitkan oleh Lembaga Penelitian dan Pengabdian pada Masyarakat Universitas Batanghari Jambi, Jurnal ini mencakup bidang ilmu Ekonomi Manajemen, Ekonomi Pembangunan, Akuntansi dan Bisnis. Ekonomis: Journal of Economics and Business Jurnal ini ...