Study of Scientific and Behavioral Management (SSBM)
Vol 3 No 2 (2022): Efektifitas Penggunaan Sumber Daya Perusahaan di Masa Covid-19

Dampak Covid-19 Pada Rantai Pasokan dan Praktik Manajemen Sumber Daya Manusia dan Pemasaran Di Masa Depan

nurul haeriyah (Unknown)
Wahyudi, Wahyudi (Unknown)



Article Info

Publish Date
30 Jun 2022

Abstract

The increasing prevalence of COVID-19 has severe implications on the well-being of most organizations and professionals especially in the areas of human resource management and marketing. This study focuses on determining the impact of COVID-19 on different human resource practices and future marketing. It was determined that the dynamics of work had greatly changed from the traditional way of working from an organizational place to working remotely at home. As a result, marketing has also shifted to different online platforms because physical contact with customers is currently prohibited to maintain social distance, one of the ways to prevent the corona virus. This change has been associated with different negative implications and some positives as some professionals find it more flexible and comfortable to work remotely. To cope with the changing times of today, organizations need to adapt and adopt new emerging technologies to work remotely and consequently implement strategic policies and procedures to maintain a steady flow. Keywords: Human Resource Management, supply chain management, Covid-19, Marketing, SARS-CoV-2

Copyrights © 2022






Journal Info

Abbrev

ssbm

Publisher

Subject

Decision Sciences, Operations Research & Management

Description

Jurnal Study of Scientific and Behavioral Management (SSBM) merupakan jurnal mahasiswa yang berada di lingkup program studi manajemen, Fakultas Ekonomi dan Bisnis Islam, UIN Alauddin Makassar. Jurnal SSBM memublikasikan karya tulis mahasiswa pada bidang manajemen dengan kualitas yang baik dengan ...