Serat: Journal of Literature and Cultural Studies
Vol 2 No 1 (2025): Serat , February 2025

WE CAN’T BE FRIENDS: THE CHANGE OF PUBLIC PERCEPTION TOWARD ARIANA GRANDE

Florencia, Florencia (Unknown)



Article Info

Publish Date
11 Feb 2025

Abstract

The public's perceptions of celebrities could easily turn from loving to hating. Changes in personal life, public image, and the rapid spread of information contribute to the formation of public opinion. This study aims to analyze the public's perception of a public figure, focusing on the song ‘We Can’t Be Friends’ by Ariana Grande using qualitative methods. The objective of this research is to explain the lyrics of the song, which present the constant scrutiny the singer experienced and the criticism she received after a few controversies she had. Furthermore, this paper discusses the implications of these perceptions and their impact on relationships with fan communities. The study also includes supporting factors influencing opinions, such as the celebrity persona, cultural background, controversy, and previous work. By the end, we understand how these factors could shape public opinion, examine how community sentiment shifted, and determine the interpretation of the song.

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Journal Info

Abbrev

serat

Publisher

Subject

Humanities Languange, Linguistic, Communication & Media

Description

Serat: Journal of Literature and Cultural Studies is an official triannual journal of the Department of Literature and Cultural Studies, the Faculty of Cultural Sciences, Universitas Padjadjaran, West Java, Indonesia. Launched in February 2024, the open-access journal accepts submissions of ...