INFORMATIKA
Vol. 5 No. 2 (2025): Oktober : JURNAL TEKNIK INFORMATIKA DAN MULTIMEDIA

PENGEMBANGAN COMPANY PROFILE UNTUK MENINGKATKAN BRANDING PT. ARSINDO MULYA TAMA

Matin Akbar Ramadhan (Unknown)
Edy Siswanto (Unknown)
Ahmad Ashifuddin Aqham (Unknown)
Dendy Kurniawan (Unknown)

Article Info

Publish Date
17 Oct 2025

Abstract

The rapid development of the digital printing industry requires companies to have a strong visual identity and communication strategy to improve competitiveness and brand image. PT Arsindo Mulya Tama needs an informative company profile media to support company branding. This research aims to produce a company profile video as a supporting media for branding. The method used is descriptive qualitative, with data collection techniques through observation, interview, and literature study. The final result is an attractive and professional company profile video, expected to strengthen the company's image, expand the market, and become an effective communication tool in facing the digital era and global competition.

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Journal Info
INFORMATIKA
Website

Abbrev

JTIM

Publisher

Politeknik Pratama Purwokerto

Subject

Computer Science & IT Control & Systems Engineering Electrical & Electronics Engineering Mechanical Engineering

Description

Jurnal Teknik Informatika dan Multimedia adalah jurnal ilmiah peer review yang diterbitkan oleh Politeknik Pratama Kendal. Jurnal Teknik Informatika dan Multimedia terbit dalam dua edisi dalam setahun yaitu edisi Mei dan Oktober. Kontributor Jurnal Teknik Informatika dan Multimedia berasal dari ...