Indonesian Research Journal on Education
Vol. 4 No. 1 (2024): irje 2024

Communication for Social Change: Empowering Marginalized Communities through Participatory Media

Nurjaya, Nurjaya (Unknown)
Nahria, Nahria (Unknown)
Hasrul, Hasrul (Unknown)
Levi, Syamsuddin (Unknown)



Article Info

Publish Date
30 May 2024

Abstract

This study aims to analyze the role of Communication for Social Change in empowering marginalized communities through participatory media. In the context of increasingly complex social inequality, participatory communication is seen as an effective strategy to increase critical awareness, strengthen community capacity, and foster inclusive social transformation. This study uses a qualitative approach with a case study method on marginalized communities that actively utilize participatory media such as community radio, local digital platforms, and social media. Data was obtained through in-depth interviews, participatory observation, and community media content analysis. The results show that active community involvement in the communication process can strengthen their bargaining position in public decision-making, expand advocacy networks, and create an equal space for dialogue between communities and stakeholders. In addition, participatory media serves as a catalyst in building collective identity, fighting for social rights, and accelerating sustainable social change. These findings confirm that communication for social change has strategic potential in realizing social justice, strengthening participatory democracy, and empowering marginalized communities.

Copyrights © 2024






Journal Info

Abbrev

irje

Publisher

Subject

Religion Arts Humanities Chemistry Education Energy Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Physics Social Sciences Other

Description

Indonesian Research Journal on Education is intended as a medium for scientific studies of research results, thoughts, and critical-analytic studies regarding research in the field of education and learning. This is part of the spirit of disseminating knowledge resulting from research and thoughts ...