Asia Pacific Journal of Management and Education
Vol 5, No 2 (2022): July 2022

English Education System in International Marketing Based on Digital Marketing

Puspaningtyas, Meinarti (Unknown)
Irawan, Cahya Budi (Unknown)
Castellano, Ana (Unknown)
yanto, Danang dwi gusti fajar (Unknown)

Article Info

Publish Date
20 Jul 2022

Abstract

Our aim is to investigate the concept in previous research on English Language Education towards digital-based marketing. We use Content Analysis to compile scientific articles from emerald, Science Direct, and Korean science as well as books written by experts in the field of English Education and Marketing. Digitalization is very important for companies and society to adapt. This digitalization is forcing organizations to explore new possibilities while continuing to use existing technologies in established companies. Companies need a marketing system to support the business. The ethical marketing system adopts an attitude that is consistent with the ethical and sustainable marketing concept and demonstrates courteous and ethical behavior to increase sales.

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Journal Info
Asia Pacific Journal of Management and Education
Website

Abbrev

APJME

Publisher

AIBPM Publisher

Subject

Education Languange, Linguistic, Communication & Media Other

Description

APJME aims to feature narrative, theoretical, and empirically-based research articles relevant to management and education area. We also strive to develop a better understanding on education as well as management fields. APJME has a mission to be carried out which is to bring up the latest topic ...