This research aims to: 1) develop a video media based on the Prezi application on the subject of fashion ornamentation; 2) determine the feasibility of video media based on the Prezi application based on media experts and subject matter experts; 3) determine students' responses to the use of Prezi-based instructional videos in the subject of fashion ornamentation. The research and development (R&D) method with the ADDIE development model consists of 5 (five) stages, namely, analysis, design, development, implementation, and evaluation. Expert validation consisted of media experts, material experts, and class XI students as subjects. The object of this study is a video media based on the application of Prezi burci embroidery material. Data analysis techniques using descriptive statistics. Based on the results of the study, it was obtained that the feasibility of video media based on the Prezi application of burci embroidery material was 83,5% of expert validation in the (very feasible category). The conclusion from this research and development is that video media based on the Prezi application of burci embroidery material is very suitable for use as a learning medium at SMK Social Islam 1 Prambanan.
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