Innovative: Journal Of Social Science Research
Vol. 4 No. 6 (2024): Innovative: Journal Of Social Science Research

Analisis Harga, Manfaat, Dan Norma Subyektif Terhadap Minat Menggunakan E-Wallet

Fitria, Lailani (Unknown)
Eliza, Rispa (Unknown)
Syafwandi, Syafwandi (Unknown)
Z, Zulkifli (Unknown)



Article Info

Publish Date
31 Dec 2024

Abstract

Abstract Research was conducted to find out about prices, benefits and subjective norms regarding interest in using e-wallets. The data analysis method is descriptive qualitative, namely finding out topics, news and articles related to the variables above using references from Google Scholar and Mendeley. The research results show that the price variable has an influence on 470 respondents who are dominated by the city of Pekanbaru. Furthermore, the perception of benefits was 346 respondents located each in Denpasar as many as 90 people and North Sumatra as many as 256 people. And the subjective norms were 837 consisting of 210 respondents using TAM, 427 respondents using TAM UTAU while 200 respondents in Bandung used TAM UTAUT2. This shows that a total of 1,653 respondents from various circles and using different methods can provide information that is needed for similar research.

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Journal Info

Abbrev

Innovative

Publisher

Subject

Humanities Computer Science & IT Law, Crime, Criminology & Criminal Justice Public Health Other

Description

Innovative: Journal Of Social Science Research is a journal managed by Universitas Pahlawan Tuanku Tambusai which bridges researchers to publish research results in all scientific fields (multidiscipline). This includes the fields of education, health, law, economics, IT (Informatics Engineering), ...