IJEBD (International Journal Of Entrepreneurship And Business Development)
Vol 7 No 4 (2024): July 2024

Analysis of the Influence of Product Quality and Distribution Strategy on Sales at PT Temprina Media Grafika Bekasi

Sugiyanta, Yohanes (Unknown)
Rohadi, Muhamad (Unknown)

Article Info

Publish Date
29 Jul 2024

Abstract

Purpose: This study aims to analyze the Effect of Product Quality (X1), Distribution (X2) of Sales Volume (Y) Study on PT Temprina Media Grafika Bekasi Design/methodology/approach: The data used in this study are primary data. In this study, the sampling method using the Non Probability Sample method is Purposive Sampling. Findings: The results of this study indicate that Product Quality (X1), Distribution (X2) simultaneously have a positive significant effect on Sales Volume (Y) on PT Temprina Media Grafika Bekasi. Paper type: Research Paper

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Journal Info
IJEBD (International Journal Of Entrepreneurship And Business Development)
Website

Abbrev

ijebd

Publisher

Universitas Narotama Surabaya

Subject

Economics, Econometrics & Finance

Description

Focus and Scope IJEBD International Journal of Entrepreneurship and Business Development is an international, peer-reviewed journal publishing articles on all aspects of Entrepreneurship and Business Development. All accepted articles will be published on payment of an article-processing charge, and ...