Jurnal Komunikasi
Vol. 3 No. 8 (2025): Jurnal Komunikasi

ANALISIS TECHNOLOGY ACCEPTANCE MODEL (TAM) SISTEM INFORMASI AKADEMIK (SIAKAD) INSTITUT TEKNOLOGI DAN BISNIS BANTEN

Khabi Bunajjar (Unknown)
Toni Fathoni (Unknown)
Nastiti Tri Permatasari (Unknown)



Article Info

Publish Date
17 Nov 2025

Abstract

This study analyzes the influence of Perceived Ease of Use, Perceived Usefulness, and System Security on User Satisfaction with the Academic Information System (SIAKAD) at the Institut Teknologi dan Bisnis Banten. Using a quantitative approach with a Likert-scale questionnaire (1–5), the results show average scores of 4.05, 4.12, 3.45, and 3.78 for each variable, respectively. The regression model Y=0.322X1+0.284X2+0.301X3+eY = 0.322X_1 + 0.284X_2 + 0.301X_3 + eY=0.322X1​+0.284X2​+0.301X3​+e obtained an R² value of 0.612, indicating that 61.2% of user satisfaction variation is explained by the three independent variables. Both t-test and F-test results show positive and significant effects (p < 0.05). The findings confirm that ease of use, usefulness, and system security significantly improve student satisfaction. This study extends the Technology Acceptance Model (TAM) by adding security as an external factor and recommends enhancing system stability, data protection, and digital infrastructure to increase user trust and satisfaction.

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Journal Info

Abbrev

komunikasi

Publisher

Subject

Social Sciences

Description

Jurnal Komunikasi menerbitkan artikel penelitian dari berbagai topik dalam ilmu komunikasi. Jurnal merupakan ruang interdisipliner yang mewadahi penelitian terkait komunikasi dan media yang tidak terbatas pada komunikasi interpersonal, komunikasi massa, periklanan, strategi komunikasi, dan studi ...