IZZI: Jurnal Ekonomi Islam
Vol. 1 No. 2 (2021): IZZI: Jurnal Ekonomi Islam

IMPLEMENTASI STRATEGI PEMASARAN SYARIAH DALAM KOPERASI SIMPAN PINJAM DI KOPPONTREN (AL-MASHDUQIAH)

Rofiatul Masyruroh (Unknown)
Siti Aisyah (Unknown)

Article Info

Publish Date
30 May 2021

Abstract

The focus of this study aims to analyze the implementation of marketing strategies in Islamic . This research method uses qualitative research methods using observation and interviews, data sources are managers, administrators, and employees. The results showed that the marketing strategy in the savings and loan cooperatives through door to door was carried out by the collection team.

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Journal Info
IZZI: Jurnal Ekonomi Islam
Website

Abbrev

jizzi

Publisher

Sekolah Tinggi Ekonomi dan Bisnis Islam Badri Mashduqi Kraksaan Probolinggo

Subject

Economics, Econometrics & Finance

Description

IZZI: Jurnal Ekonomi Islam: Merupakan jurnal ilmiah berkala yang diterbitkan tiga kali setahun oleh Program Studi Manajemen Bisnis Syariah, Sekolah Tinggi Ekonomi dan Bisnis Islam Badri Mashduqi, Kraksaan, Probolinggo. Jurnal ini menerbitkan artikel yang menarik bagi praktisi perjalanan haji dan ...