<![CDATA[Innovation oriented strategic management and a supportive organizational climate are important factors influencing contextual performance. However, this influence does not occur directly, but rather through innovative work behavior. Employees who are motivated by the company's strategy and supported by a positive organizational climate are more likely to exhibit innovative work behavior, ultimately improving their contextual performance and making a positive contribution to the organization as a whole. The sample in this research consisted of 280 educational staff from 9 private universities in Medan City with a minimum accreditation rating of B. In addition, the researcher used descriptive and SEM (Structural Equation Model) analysis. The results indicate that cultural openness has a significant influence on innovative work behavior. Innovative work behavior has a significant influence on contextual performance. Innovative work behavior mediates the influence of cultural openness and contextual performance. Strategic management has a significant influence on innovative work behavior. Strategic management has a significant influence on contextual performance. Innovative work behavior mediates the influence of strategic management and contextual performance. Organizational climate has a significant influence on innovative work behavior. Organizational climate has a significant influence on contextual performance. Innovative work behavior mediates the influence of organizational climate on contextual performance.]]>
Copyrights © 2025
