International Journal of Artificial Intelligence for Digital Marketing
Vol. 1 No. 4 (2024): International Journal of Artificial Intelligence for Digital Marketing

EFFECTIVENESS OF WORK MOTIVATION AND EMPLOYEE ABILITIES TO THE DISTRICT LOCAL GOVERNMENT ORGANIZATION GIVE IT GORONTALUS

Badu, Syamsu Qamar (Unknown)
Djafri, Novianty (Unknown)



Article Info

Publish Date
19 Jun 2024

Abstract

A government organization has a predetermined purpose. Success in achieving these goals is not only from government operational funds, facilities and infrastructure, and technology, but depends on human resources. Therefore, this study aims to see the influence of work motivation and employee ability on the effectiveness of local government organizations, with the hypothesis that "there is a positive influence of work motivation and employee ability on organizational effectiveness". The research method used is a causal survey method with multiple regression analysis techniques. This research is a quantitative research so that the data obtained, processed and analyzed statistically (parametric). Based on the data analysis that has been carried out, this study produces the following conclusions: (i) work motivation and ability together have a significant effect on organizational effectiveness; (ii) self-motivation (partial) has a significant effect on organizational effectiveness; (iii) the ability to itself (partially) has a significant effect on the effectiveness of the organization.

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Journal Info

Abbrev

IJAIFD

Publisher

Subject

Economics, Econometrics & Finance Environmental Science

Description

International Journal of Artificial Intelligence for Digital Marketing proposes and fosters discussion on cutting-edge system theory and grounded research and practice addressing new ways of thinking, models and methodologies for understanding and acting within the complexities of market and ...