Indonesian Journal of Social Science Research
Vol. 6 No. 2 (2025): Indonesian Journal of Social Science Research (IJSSR)

Entrepreneurial Motivation, Creativity, and Entrepreneurial Education on the Interest in Entrepreneurship of Generation Z Students with Self-Efficacy as A Mediating Variable

Nurisma, Dhea (Unknown)
Suhardi, Suhardi (Unknown)



Article Info

Publish Date
14 Dec 2025

Abstract

This study aims to analyse the influence of entrepreneurial motivation, creativity, entrepreneurship education, and entrepreneurial experience on the entrepreneurial interest of Generation Z students, with self-efficacy as a mediating variable. Using a quantitative approach through a survey of 120 active students at universities in Bangka, the data were analysed using Structural Equation Modelling–Partial Least Squares (SEM-PLS). The results showed that creativity and entrepreneurship education had a positive and significant effect on self-efficacy and entrepreneurial interest. Entrepreneurial experience also contributes strongly to increasing self-efficacy, especially through practice-based activities such as business simulations, mentoring, and field studies. In addition, entrepreneurship education has been proven to have a significant direct influence on entrepreneurial interest, emphasising the importance of applied and contextual learning. Meanwhile, entrepreneurial motivation does not have a significant effect on self-efficacy, but it still has a positive influence on entrepreneurial interest. Mediation analysis reveals that self-efficacy acts as an important mediator that strengthens the influence of motivation, creativity, education, and entrepreneurial experience on entrepreneurial interest. These findings confirm that self-confidence is the main foundation in the formation of entrepreneurial intention. Overall, this study emphasises the importance of synergy between internal factors and experience-based education to encourage the growth of a confident young generation ready to enter the world of entrepreneurship.

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Journal Info

Abbrev

ijssr

Publisher

Subject

Education Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

Description

Social culture. Public & social policy Governance & regional autonomy Development economics. Politics Communication Sociology Anthropology Taxation Administration (public & business ...