Ascendia: Journal of Economic and Business Advancement
Vol. 1 No. 2 (2025): December: Ascendia: Journal of Economic and Business Advancement

Analisis Faktor Keberhasilan QRIS dalam Menciptakan Era Pembayaran Digital di Kota Medan

MHD Fajar Nasution (Politeknik Negeri Medan)
Nabeel Al Fattah Yusuf (Politeknik Negeri Medan)
Novitasari Novitasari (Politeknik Negeri Medan)



Article Info

Publish Date
04 Dec 2025

Abstract

The development of the digital economy in Indonesia has driven the need for an efficient cashless payment system, with the Quick Response Code Indonesian Standard (QRIS) emerging as a solution to simplify transactions for consumers and MSMEs, particularly in the city of Medan. This study uses a qualitative-descriptive approach through literature review and secondary documentation, with data analysis from journals, official reports, and related publications to identify the success factors of QRIS without collecting primary data. The results of the analysis show that the adoption and penetration of QRIS among MSMEs and consumers are driven by ease of use, transaction speed, and system security, while external factors such as digital infrastructure, community literacy, local economic characteristics, and government policies strengthen implementation at the local level. This combination of internal and external factors creates an inclusive, efficient, and sustainable digital payment ecosystem. This study concludes that the success of QRIS in Medan depends on the synergy between system quality, user behavior, and socio-economic and regulatory support, thereby promoting optimal digital transformation and financial inclusion.

Copyrights © 2025






Journal Info

Abbrev

ascendia

Publisher

Subject

Economics, Econometrics & Finance

Description

Ascendia: Journal of Economic and Business Advancement is a peer-reviewed academic journal dedicated to the dissemination of high-quality research in economics, management, accounting, and business. The journal provides an open platform for researchers, scholars, practitioners, and academics to ...