Niswantara
Vol 1 No 02 (2024): Niswantara: Jurnal Pengabdian Kepada Masyarakat

Menghidupkan Kuliner Nusantara

Putri Aulia Soleha (Universitas Insan Pembangunan Indonesia, Indonesia)
Sasta Nisrina Fatihah (Universitas Insan Pembangunan Indonesia, Indonesia)
Siti Ayuwidya (Universitas Insan Pembangunan Indonesia, Indonesia)



Article Info

Publish Date
28 Dec 2024

Abstract

Kue bolen, a traditional Indonesian pastry, is made with various ingredients such as pisang, cokelat, and keju. The study focuses on the production process, consumer preferences, and the impact of factors on product quality. The research uses observation, consumer surveys, and organizational analysis to understand consumer preferences and factors affecting product quality. The Business Model Canvas (BMC) is a strategic management tool used to develop and apply a business model systematically. The study identifies the main challenges and benefits of using BMC in technology startups, highlighting its effectiveness in balancing business needs with market needs and optimizing resource use. The SWOT analysis is used to evaluate a company's strengths, weaknesses, opportunities, and threats. The study provides recommendations for improving operational efficiency, investing in research and development, and implementing aggressive business strategies to maximize market potential.

Copyrights © 2024






Journal Info

Abbrev

niswantara

Publisher

Subject

Humanities Economics, Econometrics & Finance Education Social Sciences Other

Description

Focus and Scope Niswantara: Jurnal Pengabdian Kepada Masyarakat berfokus pada publikasi karya pengabdian yang bertujuan memberikan kontribusi positif dan nyata bagi masyarakat. Jurnal ini menyoroti proyek-proyek inovatif di berbagai bidang, seperti pendidikan, kesehatan, ekonomi masyarakat, ...