Pengaruh Fear Of Missing Out (FOMO),Kemajuan Teknologi, Pengetahuan Investasi Terhadap Minat Investasi Mahasiswa Dalam Berinvestasi di Pasar Modal Bagi Generasi Z

Shiwi Angelica Cindiyasari (Universitas Teknokrat Indonesia)
Alif Miftahul Jannah (Universitas Teknokrat Indonesia)

TECHNOBIZ : International Journal of Business
Vol. 8 No. 1 (2025): April 2025

This study aims to analyze the effect of Fear Of Missing Out (FOMO), Technological Advances, Investment Knowledgeon students' investment interest in investing in the capital market for generation z in Bandar Lampung. The populationused in this study were active students of the Faculty of Economics and Business (FEB) and students who had taughtCapital Market courses who were born in 1997-2022. The sampling technique used in this study was Purposive Sampling.The results of this study indicate that the variables of technological advances and investment knowledge have a positiveand significant effect on students' Investment Interest in the capital market. Meanwhile, the variable fear of missing out(FOMO) has no effect on students' investment interest in the capital market.