Jurnal ekonomi Manajemen dan Bisnis (JUBIS)
Vol. 6 No. 2 (2025): JURNAL EKONOMI MANAJEMEN DAN BISNIS

Peran Strategi Pengembangan Sumber Daya Manusia terhadap Peningkatan Kapasitas dan Kemandirian Anggota PKK di Era Digital:Studi PKK Dusun Sitirejo, Kecamatan Wagir, Kabupaten Malang

wiwit setyo wardani, wiwit (Unknown)



Article Info

Publish Date
30 Dec 2025

Abstract

This study aims to explore in depth how human resource development (HRD) strategies can enhance the capacity and independence of members of the Family Empowerment and Welfare Movement (PKK) in the digital era. The research was conducted in Sitirejo Hamlet, Wagir District, Malang Regency, involving 42 respondents consisting of both administrators and active members. A descriptive quantitative approach was applied, with data collected through questionnaires, interviews, and direct field observations to provide an authentic understanding of the organization’s real conditions. The findings reveal that digital-based training, improved technological literacy, and continuous mentoring not only strengthen members’ technical competencies but also foster confidence, motivation, and a spirit of collaborative learning among PKK participants. Through well-planned digital transformation initiatives, rural women have become more self-reliant, creative, and resilient in responding to social and economic challenges. This research highlights that adaptive and sustainable HRD strategies are vital foundations for building productive, independent, and competitive community organizations in the digital age.

Copyrights © 2025






Journal Info

Abbrev

jubis

Publisher

Subject

Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

Description

Jurnal Ekonomi Manajemen dan Bisnis (Jubis) diterbitkan oleh Program Pasca sarjana Magister Manajemen Institut Teknologi dan Bisnis Asia. Jubis menyediakan forum bagi Mahasiswa dan Dosen untuk mengeksplorasi masalah dan merefleksikan penelitian kuantitatif. Jubis adalah jurnal daring yang ...