Jurnal Pengabdian Masyarakat dan Riset Pendidikan
Vol. 4 No. 3 (2026): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 3 (Januari 202

Pendampingan Pengembangan Usaha UMKM Radit Keramik melalui Program PKL: Pengabdian

Shinta Sartika Pranata (Unknown)
Achmad Rifqi Darmawan (Unknown)
Dewi Nurul Syamsiyah (Unknown)
Indi Nurul Insani (Unknown)
Mohamad Helmi Fauzan (Unknown)

Article Info

Publish Date
01 Jan 2026

Abstract

This community service project was conducted through the KPB/PKL program at UMKM Radit Keramik in Purwakarta to identify the main issues faced by the business and provide improvement recommendations. The aim of this activity was to assist the MSME in overcoming limited marketing reach, unstructured financial management, and minimal product innovation. The methods applied included observation, interviews, mentoring, and business analysis. The program resulted in digital marketing development, business legality support, financial recording recommendations, and product innovation ideas. This program is expected to strengthen business management, expand market access, and support the sustainability of Radit Keramik.

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Journal Info
Jurnal Pengabdian Masyarakat dan Riset Pendidikan
Website

Abbrev

jerkin

Publisher

Universitas Pahlawan Tuanku Tambusai

Subject

Humanities Education Languange, Linguistic, Communication & Media Mathematics Other

Description

Jurnal Pengabdian Masyarakat dan Riset Pendidikan is a journal on Faculty of Education. Jurnal JERKIN: Jurnal Pengabdian Masyarakat dan Riset Pendidikan is under the auspices of the Faculty of Education, Universitas Pahlawan Tuanku Tambusai. The journal is registered with E-ISSN: 2961-9890. Jurnal ...