Petra International journal of Business Studies (IJBS)
Vol. 8 No. 2 (2025): DECEMBER 2025

Understanding How Local Food Experiences and Cultural Competence Influence Culinary Tourist Behavior

Sesilya Kempa (Petra Christian University)
Felix Hartono (Petra Christian University)
Devi Destiani Andilas (Petra Christian University)



Article Info

Publish Date
30 Dec 2025

Abstract

Traditional cuisine is a cultural element with significant potential for driving tourism development, making understanding the psychological mechanisms that influence tourist intentions crucial. Four dimensions of experience—novel, authentic, sensory, and social experience—were examined to determine how each contributed to the formation of behavioral intentions through cultural competence. Data were collected from 101 domestic tourists who had visited Surakarta as a sample and analyzed using SmartPLS 4.0. The results showed that sensory and social experiences significantly influenced behavioral intention through increased cultural competence. Conversely, novel and authentic experiences did not show a significant mediating effect. These findings emphasize the importance of optimizing sensory and social aspects in designing Surakarta culinary tourism experiences and offer managerial implications for developing culture-based destination strategies.

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Journal Info

Abbrev

ijbs

Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

Petra IJBS (Petra International Journal of Business Studies, ISSN: 2621-6426) is a peer-reviewed journal published under the Master of Management program, Faculty of Economics, Petra Christian University (MM FE UKP). The journal serves as a vessel for exchanging business knowledge to scholars and ...