Jurnal Ilmiah Manajemen Kesatuan
Vol. 14 No. 1 (2026): JIMKES Edisi January 2026

Strategic Management of Coconut Industry Investment and Regional Competitiveness

Mandasari, Nur Fitriayu (Unknown)
Erwin (Unknown)
Hafid, Haeruddin (Unknown)
Mutmainnah, Arlistria (Unknown)
Syahrir, Nur Wahyuni (Unknown)
Deril, Virda Evi Yanti (Unknown)
Ashdaq, Muhammad (Unknown)



Article Info

Publish Date
31 Jan 2026

Abstract

Coconut is a strategic commodity with high economic potential in West Sulawesi Province, yet its development and utilization remain suboptimal. This study aims to identify and strengthen the investment potential of coconut as a leading sector in the region. A participatory and systematic mapping approach was employed, combining secondary and primary data from planning documents, official statistics, field observations, and focus group discussions. Analytical methods included location quotient, shift share, and Klassen typology to assess the economic significance of coconut across regencies. The results indicate that coconut is a basic and growing commodity, particularly in Polewali Mandar Regency, with strong contributions to regional income. The development of coconut processing industries, especially coconut shell briquettes, shows high prospects due to abundant yet underutilized raw materials. Financial feasibility analysis confirms the viability of investment projects (NPV of IDR 24.94 billion, IRR 29%, Payback Period 3.9 years). This investment not only offers economic returns but also creates employment, increases farmers’ income, and promotes environmentally friendly energy. Strengthening synergies among government, business actors, and communities is recommended to support targeted and sustainable investment policies in coconut commodity development.

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Journal Info

Abbrev

jimkes

Publisher

Subject

Economics, Econometrics & Finance Social Sciences

Description

Jurnal Ilmiah Manajemen Kesatuan (JIMKES) dikelola dan diterbitkan oleh Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) Institut Bisnis dan Informatika Kesatuan bekerjasama dengan Fakultas Bisnis dan Fakultas Vokasional IBI ...