International Journal of Management Science and Information Technology (IJMSIT)
Vol. 6 No. 1 (2026): January - June 2026

The Purple Squirrel Paradox: Leveraging Technology and Inclusive Strategies for Attracting and Retaining Exceptional Talent in Tech Startups

Choudhary, Parul (Unknown)
Raja M, Dr Anand Shankar (Unknown)
Kothari, Dr Manish (Unknown)



Article Info

Publish Date
19 Feb 2026

Abstract

The systemic problem within the tech industry startup surrounds the disparity of talent expectation with reasonable and sustainable employment practices, which is visible through the lens of the Purple Squirrel Paradox - the relentless ideal of the all-in-one, dwarfed. This paper addresses the social impact of paradox-technology and inclusive management in resolving the contradiction of social impact tech paradox. Use of AI-enabled recruitment tools, skills-first assessment of candidates, and proactive outreach campaigns has been shown to reduce bias and improve access to and appreciation of talent that has been previously ignored and underutilized. We also examine retention strategies anchored in psychological safety, equity-centered leadership development, inclusive onboarding, and their long-term social value. This work in empirical research provides evidence-based, action-oriented tools to startup founders and HR leaders to posture their organizations toward pro-societal and pro-innovation social value through diverse high-performance teams. The work demonstrates recruitment and retention with the purpose of social impact as inclusive systemic paradox and effect of impact within the startup ecosystem.

Copyrights © 2026






Journal Info

Abbrev

IJMSIT

Publisher

Subject

Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Description

The development of science related to good technology, information, and communication, both theoretically and empirically has proven to have a positive impact on various aspects of people lives. The development of the science of Information and Communication Technology provides many benefits to ...