This study aims to examine the effect of implementing innovative learning strategies on students’ learning activities in the Advanced Accounting subject. Innovative learning strategies are applied to create a more active, creative, and participatory learning environment, enabling students not only to act as recipients of information but also as active participants in the learning process. The research method employed is a quantitative approach with an experimental research design. The research subjects consist of students participating in Advanced Accounting learning, while data collection is carried out through observations of learning activities and other supporting instruments. The collected data are analyzed using statistical techniques to determine differences in students’ learning activities before and after the implementation of innovative learning strategies. The results indicate that the implementation of innovative learning strategies has a positive and significant effect on improving students’ learning activities in the Advanced Accounting subject. Therefore, innovative learning strategies can be considered an effective alternative for enhancing the quality of the learning process and increasing student engagement.
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