<![CDATA[practices and strategies globally. Although digital da'wah has become integral to socio-religious life, scientific studies mapping global trends remain limited, particularly those based on quantitative data from reputable sources like Scopus. This study analyzes global trends in digital da'wah research using a bibliometric approach on 170 journal articles published between 2013-2025 and indexed in Scopus. The bibliometric method evaluates publication patterns, prolific authors, international collaborations, topic evolution, and keyword networks. Results show a sharp increase in publications since 2019, peaking in 2024. Topics such as Islam, social media, and digital religion dominate as motor themes, while Islamic education and digital literacy show potential as future trends. Indonesia contributes the most publications, though international collaboration remains limited. This study's novelty lies in comprehensive mapping of digital da'wah trends from a global perspective using Scopus bibliometric data, rarely done before. The main contribution is presenting a conceptual framework connecting the digital era, da'wah media, and Islamic social transformation, while providing insights for academics and practitioners to design more adaptive, data-based da'wah strategies in the digital age.]]>
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