<![CDATA[This study aims to analyze the influence of Food and Beverage Service Quality on Guest Satisfaction at Hotel Savali Padang. The background of this research is based on a situation where the quality of F&B service at Hotel Savali Padang has not fully met the expectations of guests visiting Hotel Savali Padang, such as there are still guest complaints related to F&B service, the level of guest satisfaction with F&B service is still varied, and there is an allegation that the quality of F&B service affects guest satisfaction. The method used in this study is quantitative and causal associative as its approach. Data collection used a closed questionnaire given to 100 respondents concerned, namely, guests of Hotel Savali Padang. The analyzed data were processed using a simple linear regression technique made with SPSS version 29. The results of this research prove that service quality is included in the sufficient category with an achievement score of 56.77%, and guest satisfaction is on a poor scale with a TCR of 44.3%. Statistical tests prove that service quality has a positive and significant impact on guest satisfaction, The results of the analysis obtained that improving service quality can encourage guest satisfaction levels. Thus, improwing the quality of F&B service can increase guest satisfaction and encourage guest loyalty, so that guests will return and be loyal when enjoying the services provided by Hotel Savali Padang, ]]>
Copyrights © 2026
