Jurnal Ilmu dan Teknologi Kesehatan
Vol 13 No 2 (2026): Maret 2026

Digital Popularity and Self-Confidence: Examining the Role of Instagram Followers among University Students

Chairani, Ersya Shafira (Unknown)
Sasmita, Hari Otang (Unknown)
Ramdani, Guruh (Unknown)
Cholagi, Fahmi Fuad (Unknown)



Article Info

Publish Date
30 Mar 2026

Abstract

Abstract The rapid expansion of social media has transformed how university students construct identity and evaluate self-worth, with Instagram emerging as a prominent platform for social validation. This study aimed to examine the relationship between Instagram follower count and self-confidence among university students, positioning follower count as a psychosocial indicator of digital social approval. Using a quantitative cross-sectional design, data were collected through an online survey administered to 76 undergraduate students who actively used Instagram. Self-confidence was measured using a Likert-scale questionnaire adapted from social self-efficacy theory, while follower count was assessed through self-reported data. Instrument validity and reliability were confirmed prior to analysis.Normality testing indicated non-normality, leading to the use of Spearman’s rank-order correlation to examine the association between variables. The results revealed a strong, statistically significant positive relationship between Instagram follower count and self-confidence, indicating that students with higher follower counts reported greater confidence in social interactions. These findings suggest that follower count serves as a meaningful form of social validation, influencing students’ self-perceptions in both digital and offline contexts.The study highlights the psychological implications of digital popularity metrics and underscores the need for higher education institutions to promote digital literacy and mental health awareness. By fostering critical engagement with social media, universities can help students develop healthier relationships with online validation and support more resilient forms of self-confidence.

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Journal Info

Abbrev

jitek

Publisher

Subject

Computer Science & IT Health Professions

Description

Jurnal Ilmu dan Teknologi Kesehatan provides a forum for publishing the novel technologies and knowledge related to the health ...