Ersya Shafira Chairani
IPB University

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Digital Popularity and Self-Confidence: Examining the Role of Instagram Followers among University Students Ersya Shafira Chairani; Hari Otang Sasmita; Guruh Ramdani; Fahmi Fuad Cholagi
jitek Vol 13 No 2 (2026): Maret 2026
Publisher : Poltekkes Kemenkes Jakarta III

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32668/jitek.v13i2.2335

Abstract

Abstract The rapid expansion of social media has transformed how university students construct identity and evaluate self-worth, with Instagram emerging as a prominent platform for social validation. This study aimed to examine the relationship between Instagram follower count and self-confidence among university students, positioning follower count as a psychosocial indicator of digital social approval. Using a quantitative cross-sectional design, data were collected through an online survey administered to 76 undergraduate students who actively used Instagram. Self-confidence was measured using a Likert-scale questionnaire adapted from social self-efficacy theory, while follower count was assessed through self-reported data. Instrument validity and reliability were confirmed prior to analysis.Normality testing indicated non-normality, leading to the use of Spearman’s rank-order correlation to examine the association between variables. The results revealed a strong, statistically significant positive relationship between Instagram follower count and self-confidence, indicating that students with higher follower counts reported greater confidence in social interactions. These findings suggest that follower count serves as a meaningful form of social validation, influencing students’ self-perceptions in both digital and offline contexts.The study highlights the psychological implications of digital popularity metrics and underscores the need for higher education institutions to promote digital literacy and mental health awareness. By fostering critical engagement with social media, universities can help students develop healthier relationships with online validation and support more resilient forms of self-confidence.
Digital Popularity and Self-Confidence: Examining the Role of Instagram Followers among University Students Ersya Shafira Chairani; Hari Otang Sasmita; Guruh Ramdani; Fahmi Fuad Cholagi
jitek Vol 13 No 2 (2026): Maret 2026
Publisher : Poltekkes Kemenkes Jakarta III

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32668/jitek.v13i2.2335

Abstract

Abstract The rapid expansion of social media has transformed how university students construct identity and evaluate self-worth, with Instagram emerging as a prominent platform for social validation. This study aimed to examine the relationship between Instagram follower count and self-confidence among university students, positioning follower count as a psychosocial indicator of digital social approval. Using a quantitative cross-sectional design, data were collected through an online survey administered to 76 undergraduate students who actively used Instagram. Self-confidence was measured using a Likert-scale questionnaire adapted from social self-efficacy theory, while follower count was assessed through self-reported data. Instrument validity and reliability were confirmed prior to analysis.Normality testing indicated non-normality, leading to the use of Spearman’s rank-order correlation to examine the association between variables. The results revealed a strong, statistically significant positive relationship between Instagram follower count and self-confidence, indicating that students with higher follower counts reported greater confidence in social interactions. These findings suggest that follower count serves as a meaningful form of social validation, influencing students’ self-perceptions in both digital and offline contexts.The study highlights the psychological implications of digital popularity metrics and underscores the need for higher education institutions to promote digital literacy and mental health awareness. By fostering critical engagement with social media, universities can help students develop healthier relationships with online validation and support more resilient forms of self-confidence.
Analysis Of Social Media Utilization In Supporting Information Publication At The Ministry Of Health Of The Republic Of Indonesia Ersya Shafira Chairani; Hari Otang Sasmita
Jurnal Ilmiah Kesehatan Vol 18 No 2 (2026): Jurnal Ilmiah Kesehatan
Publisher : Universitas Mohammad Husni Thamrin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37012/jik.v18i2.3495

Abstract

The development of digital communication has encouraged government institutions to utilize social media as a fast, interactive, and easily accessible channel for publishing health information. This study aims to analyze the use of social media and the content management process in supporting health information publication at the Ministry of Health of the Republic of Indonesia. This research employed a descriptive qualitative approach, with data collected through observation, semi-structured interviews, documentation of social media posts, and literature review. Informants were selected purposively, consisting of media publication managers, social media channel administrators, and content creators. Data analysis was conducted through data reduction, data presentation, conclusion drawing, and triangulation of sources and techniques. The results show that the Ministry of Health of the Republic of Indonesia utilizes various platforms, including Instagram, TikTok, X, YouTube, Facebook, and SnackVideo, according to audience characteristics and message formats. Content management is carried out through the stages of planning, production, content validation, publication, engagement monitoring, and evaluation. The main challenges include maintaining information accuracy, ensuring rapid response, adapting formats across platforms, addressing misinformation risks, and overcoming limitations in data insight-based evaluation. The effectiveness of government social media is determined by message strategy, audience segmentation, engagement quality, and systematic content governance.