Global Communico
Vol 1 No 2, Juli-Desember (2024): Global Communico: Jurnal Mahasiswa Komunikasi dan Dakwah

Semiotika Poster Instagram Muslim Designer Community: Perspektif Dakwah

Muhammad vikri Ardiansyah (STID Dirosat Islamiyah Al-Hikmah Jakarta)
Sunaryanto (STID Dirosat Islamiyah Al-Hikmah Jakarta)



Article Info

Publish Date
31 Jan 2025

Abstract

This study uses a qualitative approach with a constructivist paradigm to analyze the social meanings in the symbols of the Instagram posters from @MuslimDesignerCommunity. The focus is on how meanings are produced and interpreted within the cultural and communication context of da'wah. Data was collected through documentation and digital observation, with a semiotic analysis using Ferdinand de Saussure's theory on six of the most popular posters published on the @MuslimDesignerCommunity account in June-July 2024. The research concludes that the da'wah message in the posters published by the @muslimdesigner account during June-July 2014 covers three key aspects: akhlak (morality), aqidah (faith), and ibadah (worship). The moral message emphasizes the importance of guarding the heart, reflecting on the Qur'an, collaborating to solve problems, and making the best use of time. In terms of faith, the message encourages submission to Allah SWT, repentance from sinful acts, and relying solely on Him. Meanwhile, the worship message calls on the community to fast on the days of Arafah and Ashura, as well as to pray to Allah SWT. Semiotic analysis shows that the posters convey Islamic values in line with the teachings of the Qur'an and Hadith, as reflected in Surah Al-Ahzab (33:21) which states that the Prophet Muhammad SAW is a "good example" (uswatun hasanah), and the Hadith encouraging fasting on Arafah and Ashura as acts of worship that bring one closer to Allah SWT.

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Journal Info

Abbrev

globalcommunico

Publisher

Subject

Religion Languange, Linguistic, Communication & Media Social Sciences

Description

Global Communico Jurnal Mahasiswa Komunikasi dan Dakwah is a peer reviewed open access journal that publishes research results of students in the field of Islamic Communication and Broadcasting managed by the Islamic Communication and Broadcasting Study Program STAI Dirosat Islamiyah Al Hikmah ...