JURNAL MANAJEMEN (EDISI ELEKTRONIK)
Vol. 17 (2026): Special Issue 2: Call for Paper International E-Conference Management & Small Medium

Ambidextrous Innovation in the Platformization Era: The Role of ESG Capability, Marketing Innovation, and IT Capability in Building Local Media Resilience

Rahmat Hidayatullah (Lambung Mangkurat University)
Siti Aliyati Al Bushairi (Lambung Mangkurat University, Indonesia)
Nuril Huda (Lambung Mangkurat University, Indonesia)



Article Info

Publish Date
05 Apr 2026

Abstract

Platformization has disrupted the revenue architecture, audience relationships, and competitive position of local media firms, making corporate resilience a central strategic concern. However, prior studies have largely examined ESG capability, marketing innovation, and IT capability in isolation, providing limited explanation of how these capabilities jointly build resilience in platform-dependent media markets. This conceptual study develops an integrative framework through a structured narrative literature review and theory synthesis of peer-reviewed studies published between 2010 and 2025. The review focuses on six constructs: ESG capability, marketing innovation, IT capability, ambidextrous innovation, environmental turbulence, and corporate resilience. The synthesis indicates that ESG capability strengthens legitimacy, stakeholder trust, and governance quality; marketing innovation renews value propositions and revenue logic; and IT capability improves sensing, coordination, and digital reconfiguration. Ambidextrous innovation is positioned as a partial mediating mechanism through which these capabilities are translated into corporate resilience, while environmental turbulence is proposed as a boundary condition that intensifies the strategic value of ambidexterity under rapid technological, market, and regulatory change. By integrating sustainability and dynamic capability perspectives, this study offers a platformization-aware model of local media resilience, formulates testable propositions, and provides a foundation for future empirical research.

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Journal Info

Abbrev

manajemen

Publisher

Subject

Decision Sciences, Operations Research & Management

Description

Jurnal Manajemen fokus pada penelitian dan artikel yang bertemakan manajemen dengan sub pembahasan: manajemen SDM, manajemen pemasaran, manajemen keuangan, manajemen syariah, manajemen rumah sakit dan manajemen bisnis serta manajemen strategik ...