<![CDATA[This study examines the challenges associated with implementing digital asset and records management practices within the context of a fast-paced creative environment that prioritizes project completion. Drawing upon three years of experiential and reflective practice within creative teams in the Indonesian game industry, this paper reflects the author's experiences and thoughts on strategies employed to address challenges in local game studio development, including limited awareness of digital asset and records management, inconsistent file naming conventions, and disorganized folder structures. These challenges can hinder effective collaboration and diminish long-term usefulness of development materials in studio environment. However, through the implementation of standardized operating procedures (SOPs), staff training, file reorganization, regular backups, access control management, and strategic communication with management, the studio has made notable improvements in digital asset and records management practices, laying the groundwork for further enhancement.]]>
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