Business and Applied Management Journal
Vol. 3 No. 2 (2025): July-December

Cultivating Digital Readiness and How Employee Perceptions, Trust, and Risk Influence Technology Adoption Intentions Through Attitude in the Workplace

Nursahdi Saleh (Institut Teknologi dan Bisnis Muhammadiyah Polewali Mandar, Indonesia)
Muhammad Sain (Institut Teknologi dan Bisnis Muhammadiyah Polewali Mandar, Indonesia)
Samsul Bahtari (Institut Teknologi dan Bisnis Muhammadiyah Polewali Mandar, Indonesia)



Article Info

Publish Date
30 Dec 2025

Abstract

This study examines how employee perceptions, trust, and risk influence technology adoption intentions through attitude, with digital readiness as a moderating variable in the workplace context of Institut Teknologi dan Bisnis Muhammadiyah (ITBM) Polewali Mandar. Using the Unified Theory of Acceptance and Use of Technology (UTAUT) as a theoretical foundation, the research applies a quantitative approach with Partial Least Squares Structural Equation Modeling (PLS-SEM) on data collected from 195 employees. The findings reveal that employee perception, trust, and risk significantly influence both attitude and technology adoption intention, with attitude serving as a full mediator. Conversely, digital readiness does not significantly moderate the relationship between attitude and adoption intention, suggesting that technical capability alone does not enhance behavioral outcomes without psychological commitment. The study reinforces the importance of attitudinal and cognitive factors in driving digital transformation and provides practical implications for higher education management to strengthen trust, manage perceived risk, and cultivate positive perceptions to foster sustainable digital engagement among employees.

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Journal Info

Abbrev

bamj

Publisher

Subject

Humanities Economics, Econometrics & Finance Education Environmental Science Social Sciences

Description

Business and Applied Management Journal is Peer-reviewed refereed journal aiming at engaging academicians as well as practitioners. Focus on the areas of economics, finance, banking, capital markets, takaful and law. The aim of the Journal is to foster academic research by publishing original ...