Mastery: Master of English Language Journal
Vol 1 No 1 (2022)

IDEOLOGY IN INDONESIAN TRANSLATION OF MELILEA PRODUCT PACKAGING

Nur Laili Yusuf (Unknown)



Article Info

Publish Date
27 Jul 2022

Abstract

This study aims to examine the ideology employed by translators in resolving the translation problems of Melilea product packaging translation texts from English to Indonesian. This study seeks to determine the ideology employed by the translator in the process of text translation. The data is translation text that appears on Melilea product packaging as a word, phrase, clause, or sentence. The analysis reveals that a translator employed two ideologies, foreignization and domestication, with foreignization comprising about 70 percent and domestication about 30 percent of the total. In addition, the translator discovered the advantages and disadvantages of utilizing both ideologies. In this study, the translator utilized foreignization more frequently than domestication.

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Journal Info

Abbrev

mastery

Publisher

Subject

Education Languange, Linguistic, Communication & Media

Description

This journal is a scientific journal for English researchers and practitioners to publish and disseminate their original research and studies. This journal is for publishing English as a Foreign Language (TEFL), Teaching English to Speakers of Other Languages (TESOL), English for Specific Purposes ...