INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE (INJOLE)
Vol. 2 No. 10 (2025): JULY

THE INFLUENCE OF BUSINESS NETWORKS, BUSINESS CAPITAL, BUSINESS DURATION, AND TECHNOLOGY ON THE INCOME OF FASHION MSMEs IN WEST DENPASAR

Ni Komang Purnamianty (Development Economics at the Faculty of Economics and Business, Udayana University)
Ni Made Tisnawati (Development Economics at the Faculty of Economics and Business, Udayana University)



Article Info

Publish Date
19 Jul 2025

Abstract

This research is motivated by the importance of understanding the factors that influence the income of Micro, Small, and Medium Enterprises (MSMEs) in the fashion sector, particularly in West Denpasar District. The study aims to analyze the influence of business networks, business capital, business duration, and technology on the income of fashion MSMEs. It is expected to provide deeper insights into the dynamics of this sector and support the development of more effective policies. The research method used is a quantitative approach with an associative design. Data were collected through observation, structured interviews, and questionnaires distributed to 97 respondents selected using a stratified random sampling technique. Data analysis was conducted to examine the effect of the independent variables (business networks, business capital, business duration, and technology) on the dependent variable (fashion MSME income), both simultaneously and partially. The results show that business networks (X1), business capital (X2), business duration (X3), and technology (X4) simultaneously have a significant effect on the income of fashion MSMEs in West Denpasar District (Y). Partial testing also indicates that each of the variables—business networks (X1), business capital (X2), business duration (X3), and technology (X4)—has a significant influence on MSME income. This study highlights the importance of developing strong business networks to enhance market access and collaboration, as well as the need for investment in capital and technology to improve efficiency and competitiveness. Business duration also contributes positively to income, suggesting that MSME actors are encouraged to continuously develop their skills and knowledge.

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Journal Info

Abbrev

INJOLE

Publisher

Subject

Description

INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE (INJOLE) is a scientific journal that publishes articles in the Business field includes conceptual ideas in the fields of Economics, Accounting, Management, business. The scopes are Human Resource Management, Marketing Management, Financial Management, ...