Jurnal Ilmiah Ekonomi Islam
Vol. 12 No. 2 (2026): Jurnal Ilmiah Ekonomi Islam

ANALISIS PENGARUH ETIKA BISNIS ISLAM TERHADAP TINGKAT KEPUASAN PELANGGAN TOKO KENCANA WANGI KARANGANYAR

Achmadi, Anwar (Unknown)
Tho’in, Muhammad (Unknown)
Marimin, Agus (Unknown)



Article Info

Publish Date
26 Apr 2026

Abstract

This study aims to examine the influence of Islamic business ethics dimensions (Shiddiq, Amanah, Tabligh, and Fathonah) on customer satisfaction at Kencana Wangi Store, Karanganyar. A quantitative approach was employed with the Slovin formula to determine 55 respondents from a population of 120 customers. Data were collected through a Likert scale 1-5 questionnaire and analyzed using multiple linear regression with SPSS. Results show that simultaneously all four dimensions significantly influence customer satisfaction (F = 35.111; Sig. 0.000; R² = 0.737). Partially, Amanah (t = 2.888; Sig. 0.006) and Fathonah (t = 3.940; Sig. 0.000) have a positive and significant effect, while Shiddiq (Sig. 0.340) and Tabligh (Sig. 0.374) are not significant. Fathonah is the most dominant variable with the highest Beta value of 0.503. These findings underscore the importance of developing staff competence and professionalism in enhancing Islamic values-based customer satisfaction.

Copyrights © 2026






Journal Info

Abbrev

jei

Publisher

Subject

Economics, Econometrics & Finance Social Sciences

Description

Jurnal Ilmiah Ekonomi Islam diterbitkan 3 (tiga) kali setahun (Maret, Juli dan November) oleh Lembaga Penelitian dan Pengabdian Kepada Masyarakat STIE AAS ...