Nusantara Hasana Journal
Vol. 4 No. 7 (2024): Nusantara Hasana Journal, December 2024

THE ROLE OF DIGITAL LITERACY IN OPTIMIZING STUDENTS' PERSONAL BRANDING THROUGH SOCIAL MEDIA AT SMK MASTER INDONESIA

Murdiyono Murdiyono (Universitas Satyagama)
Didi Sukardi (Universitas Satyagama)
Rahmatullah Rahmatullah (Universitas Satyagama)
I Nyoman Suri Adnyana (Universitas Satyagama)

Article Info

Publish Date
10 Dec 2024

Abstract

The development of information technology and social media provides significant opportunities for students to build positive personal branding in the digital space. This study aims to analyze the role of digital literacy in optimizing students' personal branding through social media at SMK Master Indonesia. The research method used was a quantitative approach, distributing questionnaires to students as research respondents. The results show that a good level of digital literacy can improve students' ability to use social media creatively, ethically, and productively, thereby building a positive self-image in the educational environment and society.

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Journal Info
Nusantara Hasana Journal
Website

Abbrev

nhj

Publisher

Yayasan Nusantara Hasana Berdikari

Subject

Agriculture, Biological Sciences & Forestry Humanities Economics, Econometrics & Finance Education Nursing

Description

Nusantara Hasana Journal published a scientific paper original articles of research and community engangement and review of the literature in: Biology, Tourism & Hospitality, Pharmacy, Chemistry, Physics, Mathematics, Education, Medicine , Medical and Health Science, Engineering & Technology, ...