<![CDATA[Information systems are a crucial requirement in the development of modern technology because they can facilitate the processing of data into useful information. Increasingly sophisticated technological developments make it easier to access, manage, and present information through various media, including web-based ones. The use of web-based information systems can help make human work more effective and efficient, including in the creative and entertainment industries. Rotch Entertainment is a production house and modeling agency company that provides creative services, branding, advertising, film, videography, photography, event organizing, modeling school, acting, dancing, singing, and commercial modeling. In its operational activities, Rotch Entertainment requires an information system capable of supporting services to prospective clients and students, particularly in the registration and data management process. The problem is that the registration and data processing processes are still not optimally integrated, making them less effective in supporting management needs. Therefore, a web-based information system is needed that can simplify the registration process for prospective models and clients, and assist management in managing and monitoring data more quickly, accurately, and efficiently. With this information system, it is hoped that the service process and data management at Rotch Entertainment will run more smoothly and more structured.]]>
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