Jurnal Pengabdian Masyarakat Asia
Vol. 7 No. 1 (2026): Jurnal Pengabdian Masyarakat

From Entrepreneurial Intention to Venture Creation: Leveraging Inclusive Sociopreneurship to Strengthen Student Entrepreneurship in Semarang

Wijang Sakitri (Universitas Negeri Semarang)
Jarot Tri Bowo Santoso (Universitas Negeri Semarang)
Nimas Aulia Pambajeng Miftahunnajah (Universitas Negeri Semarang)



Article Info

Publish Date
26 May 2026

Abstract

Purpose: This study seeks to advance inclusive and sustainable entrepreneurship through a sociopreneurship-based approach among prospective student entrepreneurs by strengthening capabilities in marketing, branding, business strategy, and financial management. Method: A participatory action framework was applied, involving observation, training, focus group discussions, internships, apprenticeships, and mentoring with selected partners. Data were collected through interviews, direct observation, and daily reports, and analysed using qualitative descriptive methods with triangulation. Practical Applications: The results highlight the relevance of an inclusive, sociopreneurship-oriented entrepreneurship model that supports higher education institutions in fostering competence development and translating entrepreneurial intention into meaningful action. Conclusion: The program enhanced students’ competencies, networks, and entrepreneurial commitment, while facilitating the practical realisation of business initiatives, thereby contributing to the emergence of new entrepreneurs.

Copyrights © 2026






Journal Info

Abbrev

jpm

Publisher

Subject

Arts Humanities Computer Science & IT Economics, Econometrics & Finance Other

Description

Fokus Jurnal Pengabdian Masyarakat bertujuan untuk menyediakan wadah bagi para peneliti Nasional di bidang Bisnis dan Teknologi Terapan untuk mempublikasikan artikel asli. Cakupan Ruang lingkup Jurnal Pengabdian Masyarakat adalah Bisnis dan Teknologi. Jurnal ini memuat hasil-hasil pengabdian ...