Pengaruh Pendapatan Nelayan Terhadap Daya Beli Masyarakat Pesisir di Desa Kayubulan Kecamatan Batudaa Pantai

Olivia S Akili (Universitas Negeri Gorontalo)
Meyko Panigoro (Universitas Negeri Gorontalo)
Frahmawati Bumulo (Universitas Negeri Gorontalo)
Maya Novrita Dama (Universitas Negeri Gorontalo)

Jurnal Pendidikan Ekonomi dan Bisnis
Vol. 2 No. 2 (2025): SEPTEMBER 2025

This study aims to determine whether fishermen's income has an influence on the purchasing power of coastal communities in Kayubulan Village, Batudaa Pantai Subdistrict. This study employs a descriptive quantitative approach with a sample size of 37 households. The instrument used was a questionnaire, and the data were analyzed using simple linear regression analysis. The results of the data analysis indicate that fishermen's income has a significant influence on the purchasing power of the community. The contribution of fishermen's income to purchasing power is 33.3%, while the remaining 66.7% is influenced by other variables not examined in this study,