The development of digital technology has influenced children's communication and social interaction patterns, including at the elementary school level. One widely used platform is TikTok, which provides short video content with a combination of visual and verbal communication. This study focuses on analyzing the influence of TikTok content on the communication and self-expression patterns of elementary school students at MIM Ngadirejan. The research used a descriptive qualitative approach with a case study method. Data were collected through in-depth interviews with students and teachers, observations of student communication behavior in the school environment, and analysis of TikTok video content frequently watched by students. Data analysis was conducted using the Miles and Huberman model, which includes data reduction, data presentation, and conclusion drawing. The results show that consuming TikTok content influences students' use of informal language, adoption of popular terms, and imitation of non-verbal expressions. Furthermore, TikTok use also increases students' creativity and courage in expressing themselves, requiring parental guidance and strengthening digital literacy.
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