Interaksi Online
Vol 14, No 3: Juli 2026

THE ADOPTION OF GENERATIVE AI AMONG INDONESIAN UNIVERSITY STUDENTS

Azrielira Callista Syavina (Prodi S1 Ilmu Komunikasi)
Nurist Surayya Ulfa (Prodi S1 Ilmu Komunikasi)



Article Info

Publish Date
25 Jun 2026

Abstract

The adoption of generative artificial intelligence (AI) tools has increasingly become part of Indonesian university students’ academic activities. This study explores the adoption of a generative AI tool among Indonesian university students. Using a quantitative survey approach, data were collected from 150 respondents through an online survey and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) to examine patterns in adoption behavior. The findings indicate that students’ adoption of generative AI is strongly connected to how they perceive its practical role in supporting academic work. Students who develop clear intentions to use generative AI tend to translate into adoption in their academic activities. Overall, this study highlights that the adoption of generative AI among Indonesian university students reflects a growing on AI tools as part of everyday learning activities.

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Journal Info

Abbrev

interaksi-online

Publisher

Subject

Library & Information Science Social Sciences

Description

Jurnal Interaksi Online adalah jurnal yang memuat karya ilmiah mahasiswa S1 Jurusan Ilmu Komunikasi, FISIP Undip. Interaksi Online menerima artikel-artikel yang berfokus pada topik yang ada dalam ranah kajian Ilmu Komunikasi dan Ilmu ...