Jejak digital: Jurnal Ilmiah Multidisiplin
Vol. 2 No. 4 (2026): JUNI-JULI

Pengaruh Sertifikasi Halal Terhadap Kepercayaan Konsumen Produk Kuliner di Kabupaten Bone

Nuraidah Nuraidah (Institut Agama Islam Negeri Bone)



Article Info

Publish Date
29 Jun 2026

Abstract

This study aims to determine the effect of halal certification on consumer trust in culinary products in Bone Regency. Halal certification has evolved into a symbol of quality, safety, and product integrity, especially in regions with a Muslim-majority population. This study utilized a quantitative approach, with data collected through questionnaires distributed to 100 culinary consumers in Bone Regency. The sampling technique applied was accidental sampling, while the data analysis was performed using simple linear regression with the assistance of SPSS software. The results indicated that halal certification has a significant and positive effect on consumer trust in culinary products within Bone Regency. The existence of the halal label provides psychological reassurance and spiritual certainty for consumers, thereby increasing their confidence in consuming local culinary products. This study recommends that the local government and culinary MSMEs in Bone Regency continue to synergize in accelerating halal certification programs to strengthen the regional economy and consumer protection.

Copyrights © 2026






Journal Info

Abbrev

jejakdigital

Publisher

Subject

Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other

Description

Jurnal Ilmiah Multidisiplin adalah jurnal elektronik dan cetak Open Access Journal yang diterbitkan oleh Indo Publishing setiap 6 kali dalam setahun menyediakan forum untuk mempublikasikan artikel penelitian asli, artikel review dari kontributor, dan berita teknologi baru mencangkup multidisiplin ...