Jurnal Imiah Pengabdian Pada Masyarakat (JIPM)
Vol 4 No 1 (2026): Juli - September

Pemanfataan Website Sebagai Media Promosi Wisata Religi Nagari Sirukam

Dira Rahmadani (Program Studi Administrasi Bisnis, Jurusan Administrasi Niaga, Politeknik Negeri Padang)
Nazwa Aurellia Putri (Program Studi Administrasi Bisnis, Jurusan Administrasi Niaga, Politeknik Negeri Padang)
Zola Permata Sari (Program Studi Administrasi Bisnis, Jurusan Administrasi Niaga, Politeknik Negeri Padang)
Sularno . (Program Studi Administrasi Bisnis, Jurusan Administrasi Niaga, Politeknik Negeri Padang)
Novadilastri . (Program Studi Administrasi Bisnis, Jurusan Administrasi Niaga, Politeknik Negeri Padang)



Article Info

Publish Date
10 Jul 2026

Abstract

The rapid development of information technology has encouraged the use of digital media as an effective promotional tool in the tourism sector, including religious tourism destinations. Religious Tourism in Nagari Sirukam, Solok Regency, is a destination with significant historical and cultural value, particularly through the presence of the Tomb of Syech Junjungan Sati and the Modern Surau. However, the limited use of digital promotional media has resulted in the destination receiving relatively low public recognition. This study aims to design a website as a digital promotional medium to introduce the tourism potential of Religious Tourism in Nagari Sirukam to both local communities and prospective visitors. The study employed a descriptive qualitative method using a Project-Based Learning (PBL) approach. Data were collected through direct observation, interviews with tourism managers and community leaders, and documentation from various official sources. The website was developed using the Site123 platform and provides information on the history of Syech Junjungan Sati, tourist attractions, photo galleries, visitor information, and management contact details. The results indicate that the designed website serves as an accessible and informative digital promotional medium that supports the enhancement of the destination’s image and attractiveness. The website is expected to expand promotional outreach, increase tourist visits, and contribute to the preservation of the historical and cultural values of Religious Tourism in Nagari Sirukam.

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Journal Info

Abbrev

jipm

Publisher

Subject

Religion Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

Description

Jurnal Imiah Pengabdian Pada Masyarakat (JIPM) merupakan jurnal pengabdian kepada masyarkat yang diterbitkan oleh CV.INDONESIA dengan Nomor Registrasi ISSN : 3026-1163 (Online). Terbit pertama kali bulan Juni 2023, dan diterbitkan 2 kali dalam setahun yaitu pada bulan (Juni dan Desember). Setiap ...